01 The Mast Story
Mast was born from a conversation between friends who wanted to
create a law firm that provided a unique and personal experience for its clients.
create a law firm that provided a unique and personal experience for its clients.
We achieve this by striving to provide the highest quality legal services – and to exceed expectations of service and outcomes.
We measure our success by the impact we have, the quality of our work, and the quality of our relationships with our clients, each other, our families and friends – and the wider community.
02 What we do
We are not afraid to do things differently, ask big questions and challenge thinking.
We are a business focused law firm and strive for simplicity. This requires us to work closely with our clients and their advisers – and we wouldn’t have it any other way.
We have extensive experience in the following areas across a wide range of industries:
- Asset protection and wealth preservation
- Business and investment structuring
- Business and personal succession planning
- Commercial contracts and transactions
- Family business specialist services
- Governance and Corporations Law issues
- Mergers and acquisitions
03 Who we are
On the ground we are an eclectic group.
Our talents, skills and passions vary but we all share the common passion to provide quality legal services, enjoy what we do and have a positive impact on our community.
Dan has over 40 years’ experience in advising private businesses including family businesses and farming families on their growth and succession issues, providing innovative but practical solutions. This includes being involved in strategic and business planning processes either as an adviser or member of a governing board.
He is accredited by the Law Institute of Victoria as a Business Law Specialist, and by Family Business Australia as a Family Business Advisor. He has also undertaken the Family Business Institute course in family business advising.
He has been awarded the Law Institute of Victoria President’s General Award in recognition of excellence and outstanding contribution within the legal profession.
Dan is the Chairperson of the Committee for Geelong and, amongst a range of other appointments, is a member of the Deakin University School of Law’s Academic Advisory Board, Chair of the Barwon Health Foundation Future Fund, a Director of each of Kardinia Health Limited and ACE Radio Broadcasters, and a member of the Kardinia Park Stadium Trust board.
We don’t know how he fits it all in but he does – being one of the most efficient and passionate people we know helps. Away from his professional commitments, Dan is a lover of sport – especially AFL and cricket – and enjoys walking, English crime novels and spoiling his grandchildren.
Mel has extensive experience in the areas of superannuation, trust advice, taxation, duties and state taxes, business structuring and commercial contracts and transactions. Mel works with private business owners, accountants, financial planners, and individuals.
Mel is a board member of the Cherished Pets Foundation and Leisure Networks.
Away from the office, Mel is a mother to two beautiful girls, and loves animals – especially her dog Tex. She also enjoys music, the Arts, and running with her eldest daughter.
Ash is an experienced lawyer and has a great ability to think innovatively. She practises in the areas of asset protection, business and investment structuring, trusts, business and personal succession planning, commercial contracts and transactions, and family business specialist services.
Ash is a passionate advocate for creating positive change through business — for people, the environment and our communities.
Ash is the Chairperson of Surfing Victoria, and is currently completing an MBA at Melbourne Business School. Ash has also undertaken advanced tax courses with the Tax Institute of Australia, and the Family Business Institute course in family business advising.
Ash is also Mast’s resident adventurer – she enjoys surfing, all things outdoors and travelling (anywhere and everywhere).
Simon has vast experience as a commercial and intellectual property lawyer, with focus on the areas of general corporate law, trust law, business structuring and restructuring, asset protection, tax and succession planning.
Prior to joining the team at Mast, Simon worked with one of the world’s largest international legal firms in Jersey for 11 years. Among other areas, he specialised in offshore corporate, finance and restructuring work, banking and asset finance, corporate restructuring and insolvency.
Simon is a member of the Northern Futures board.
Simon enjoys surfing, practising yoga, the French language and loves to travel.
Jesse has experience working with various businesses, sports organisations and not-for-profit entities to assist in legal matters relating to their business, and to assist them in achieving commercial outcomes, with a particular focus on corporate governance.
Jesse is a member of the Law Institute of Victoria’s Sports Law Committee and Deakin University Sport Management Advisory Board, and is currently completing a Masters of Business (Sport Management) at Deakin.
Jesse is also heavily involved in the local sports community, as High Performance Manager of the Geelong Falcons and Commission Member for Geelong United Basketball. When he is not on the basketball court or on the side of the football field, Jesse loves spending time with his wife, dog, friends and family.
Stuart has over 30 years’ experience in the areas of property transactions, mortgages, local government, property development and subdivisions.
He has worked for private clients, government authorities, water corporations and local government with particular expertise in property sales and acquisitions, broadacre subdivisions, development agreements, easements, adverse possession claims and encroachments, conversion of land from general law to Torrens title, leasing and security documentation.
He is accredited by the Law Institute of Victoria as a specialist in both Property Law and Commercial Tenancy and is a member of the LIV Property and Commercial Tenancy Advisory committee.
He is past chair of Courthouse Youth Arts (now Platform Arts).
A regular cyclist (yes, lycra) he enjoys the vicarious benefit of travel that comes with accompanying his wife to concerts by ageing rock stars, particularly the one named Bruce.
Haley is our assistant, office manager and problem solver. The Mast team would not be complete without her. When she is not running around and keeping the office in order, Haley is mum to two gorgeous children – and is very handy behind a camera and with a guitar.
Fleur is an assistant and an asset within our team, who will often be found reducing, reusing and recycling her way around the office. Being one for adventure and unable to sit or stand still for too long, you can find her hanging upside down at aerial yoga or chasing her audacious daughter around their beach hometown.
05 What our clients have said
Working with Ash and the team at Mast has fundamentally helped us improve the way we conduct our business. With their strong knowledge base and appropriate direction, we have been able to start implementing best practice for a range of systems and processes that will guide us well into the future.
Mast Lawyers are more than just lawyers, they become an integral part of your business because they take the time to listen, educate and inform themselves on your business and the industry you operate within. I have never felt anything other than valued as a client and their willingness to go the extra yard when required is a hallmark of their approach. I enjoy our round table discussions reviewing the various issues at hand and the subsequent advice and expertise I receive always provides me with the necessary confidence I need to get the business outcomes we seek. Long may it continue.
Mast legal team are able to get to the point of the matter quickly. We trust their advice as we have found that their sharp legal knowledge combined with their sensible and realistic approach has always led us to a positive outcome.